INTRODUCTION

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天目云露

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ARTDIRECTOR:Micheal Yi / Walter Tao

DESIGNER:WalterTao

YEAR:2023

CLIENT:TianMu Yun Lu

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天目云露茶业有限公司的董事长葛联敏表示，“高端白茶，送天目云露”不仅是品牌的广告语，更是他们致力于追求高端茶叶品质和打造高端品牌的终极目标。在品牌发展过程中，天目云露一直秉持着“技术是核心，质量是生命，品牌是关键”的理念。

品牌形象采用了简洁的印章，其中包括天目云露四个字。这种简洁而精致的设计体现了品牌的专注和力量。通过这个品牌形象，天目云露茶业有限公司能够传达出对于茶叶质量的追求和对品牌的重视。

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GeLianmin, chairman of Tianmu Yunlu Tea Co., Ltd. said, "high-end white tea,send Tianmu Yunlu" is not only the brand's advertising slogan, but alsotheir commitment to the pursuit of high-end tea quality and the ultimate goalof building high-end brands. In the brand development process, Tianmu Yunlu hasbeen adhering to the "technology is the core, quality is life, brand isthe key" concept.

The brand image adopts a simple seal, including the fourwords Tianmu Yunlu. This simple yet sophisticated design reflects the brand'sfocus and strength. Through this brand image, Tianmu Yunlu Tea Co., Ltd. isable to convey the pursuit of tea quality and the importance of branding.

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